Our Mission:
Help You Sell To The Best Customers on the Planet
Step away from “Are the doors going to stay open?”
Toward “I CAN take another vacation”
You’re like us if you’ve ever looked at your sales numbers and thought:
“Is the only way to win… to lose on margin?”
If you’ve felt boxed in — like the only way to move product was to discount it into oblivion — we get it. We were there once.
But we believe there’s a better way:
Create content that resonates with your IDEAL customer
Position your messages where they live
Show them how highly they should perceive your value
That’s the kind of marketing we build.
For Example:
Golfers Would Love Your Product,
They do heavy purchase research, have disposable income, and prioritize quality products. That’s why they’re the ideal avatar.
Golfers aren’t just shopping for clubs and caps.
They’re buying premium furniture. Landscaping services. Smart home tech. High-end headphones. Even their chiropractor gets researched like a new sand wedge.
They value performance. They look for quality.
And they’re willing to pay for the best, no matter the category.
But where are they? How do you talk to them?
If only there was someone who knew….. (It’s us. We know.)
The First Course uses a proven strategy to find, persuade, and close the best customer on the planet, the golfer.
Here’s what it looks like when your brand partners with The First Course:
1. We find the right golfers
Not just any audience. We use intelligent targeting to reach golfers who already want what you offer, even if they don’t know it yet.
2. We earn their attention
With high-performance visuals and story-driven campaigns that position you as the only choice in your space. We don’t just make it look good, we make it convert.
3. We keep you top of mind
By building follow-up systems and content rhythms that create consistent engagement and repeat buyers. Real ROI comes from building trust, not just making noise.
Proof:
Overlake Golf Club
We helped Overlake Golf Club fill their tee sheet by turning cold traffic into warm leads — acquiring new contacts at just $0.75 each ($6 better than Facebook’s Average), then nurturing them with a multi-month email campaign that converted curiosity into memberships..
Copper Rock Resort
We helped this course fill tee sheets and vacant lots. Our assets attract out-of-town golfers by targeting travelers with persuasive content and funnel strategies that fill tee times. Then, we cemented the dream of owning a vacation rental on the property with a full RE package.
Luxury Ball Marks and Caddy Chat
Our latest giveaway campaign was built to do more than just generate buzz. It strategically converted Instagram followers into loyal email subscribers and new users for these clients.
The Formula
We have you covered from Tee-To-Green with:
Acquisition strategies like giveaways and paid social
Persuasion techniques involving branding design, and content programs
Closing campaigns via email nurture campaigns and organic social
The Team:
When you work with us, you’re not just hiring a media agency. You’re plugging into 40+ years of high-level experience: Art Directors who craft visual brand identity, Cinematographers who tell stories that sell, MBAs who build business strategy, and Marketing Directors who know how to turn eyeballs into revenue.
It’s like hiring an in-house creative and strategy department without adding a single salary to your payroll.
How Do You Know We’re Right for You?
You don’t need a golf product to market to golfers. You just need to understand that golfers are a premium audience: loyal, affluent, and influence-driven. And we know exactly how to speak their language. Through premium visuals and conversion-driven storytelling.
Whether you sell apparel, experiences, luxury goods, or something totally unexpected. If a golfer would buy it, we can put it in front of them with content that converts.
You don’t need to become a golf brand.
You just need to partner with a team that knows how golfers think and how to get them to buy.
Our Guarantee
We don’t take on clients. We take on outcomes.
When we partner with a brand, we’re fully invested. We only work with a small number of clients at a time. That gives us the focus and flexibility to deliver big, measurable wins.
But let’s say things don’t go as planned. Let’s say the golf demographic doesn’t respond the way we expect. Are we going to leave you hanging?
Not a chance.
We’ll pivot fast, refine the message, and build creative around the audience that is working and we’ll do that next phase of work on us (excluding your ad spend). That’s how confident we are in our ability to figure it out and make it work.
Because we’re not just here to make content.
We’re here to make it count.
We’d rather quit golf than let you down.
Our Packages:
We tailor every partnership to your brand’s needs. But, we know surprises around cost aren’t fun. So before you hop on a call, here’s a clear framework of what working with us typically looks like.
But Before You Dive In:
We’ll waive 75% of our fee for your first month.
That means whatever package you’re considering, you’ll only pay 25% of the usual rate to try us out.
Low risk. High impact.
That’s how confident we are in what we deliver.
Contact us.
Thanks for considering The First Course Media. We hope you team up with us. But even if you don’t, we’ll be cheering for your success. If you’d like to get a hold of us, fill out this form and we’ll be with you faster than the hang time on your buddies skied driver swing.